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Los Angeles, CA •

Projects Studio

CHAIN – COGNAK

CHAIN

Packaging

VS · 3moCask grade: VS under 1 year · VSOP 1–4 · XO 4+ · Past

Led the work

Los Angeles-based

www.eatatchain.com

Start a project Currently booking 30–60 days out

About the client

CHAIN, co-founded by B.J. Novak and Hollingsworth, reimagines classic chain restaurant sauces for modern palates, without losing what made them nostalgic in the first place. Equal parts cultural commentary and real condiment brand, CHAIN taps into a deep, shared love of chain cuisine and American food culture.

The work

CHAIN brought COGNAK in to adapt and finalize original unfinished packaging for retail shelves, then extended the engagement to design new co-branded packaging for a collaboration with Pizza Hut.

CHAIN, sauce ranch and munchies

CHAIN, pizza hut

Whole Cluster Strapi.io

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